Media Skills Training, Crisis management, General media skills —  22 February 2022 by Adam Fisher

Chocolate, condoms and how brands should communicate price increases

The bean counters have certainly been busy lately. Amid the coverage of the storms that have battered Britain for the past few days, several brands have been announcing price hikes. Heinz announced…

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Media Skills Training, Crisis management, General media skills —  25 January 2022 by Adam Fisher

Mayo madness: Have brands ‘lost the plot’ over purpose?

Media Skills Training, Social media, Crisis management, General media skills —  8 July 2021 by Adam Fisher

Naming disaster sees launch trend for all the wrong reasons

General media skills, Media Skills Training, Crisis management —  12 October 2020 by Adam Fisher

Has Tesla taken a wrong turn with its new approach to media relations?

How about this for an approach to dealing with journalists – don’t deal with them at all? If that seems odd – and perhaps something you would not expect to read in this media training blog – it is…

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